about me

Work Hard and
Be Nice to People.

Work Hard and
Be Nice to People.

Words of wisdom that have shaped me over the course of my career.

about me

about me

about me

From the very beginning, I’ve embraced my entrepreneurial mindset and embarked on a design career centered around discipline and growth. Throughout this journey, I’ve had the privilege of collaborating with incredible clients and organizations, both independently and as part of dynamic teams.

From the very beginning, I’ve embraced my entrepreneurial mindset and embarked on a design career centered around discipline and growth. Throughout this journey, I’ve had the privilege of collaborating with incredible clients and organizations, both independently and as part of dynamic teams.

From the very beginning, I’ve embraced my entrepreneurial mindset and embarked on a design career centered around discipline and growth. Throughout this journey, I’ve had the privilege of collaborating with incredible clients and organizations, both independently and as part of dynamic teams.

Vision statement

Vision statement

Vision statement

→ Elevate through transformation

→ Elevate through transformation

→ Elevate through transformation

→ Deliver design outcomes

→ Deliver design outcomes

→ Deliver design outcomes

→ Collaborative leadership

→ Collaborative leadership

→ Collaborative leadership

→ Architect & empower teams

→ Architect & empower teams

→ Architect & empower teams

→ Deconstruct complex challenges

→ Deconstruct complex challenges

→ Deconstruct complex challenges

→ Passion for achievement

→ Passion for achievement

→ Passion for achievement

→ Relentless execution

→ Relentless execution

→ Relentless execution

Design is about having a clear vision, taste, and the determination to tackle challenging tasks.

Design is about having a clear vision, taste, and the determination to tackle challenging tasks.

Endorsements & Experiences

Endorsements & Experiences

Endorsements & Experiences

  • There are a select few individuals I have encountered that rival the work ethic that Fawad exhibited during our time working together. This leadership quality is infectious and became a core trait of our design team that Fawad helped to create. The constant drive to push the boundaries of our team's capabilities was matched only by the relentless passion to achieve our clients goals through design. It was a pleasure to work with Fawad and sincerely hope our paths cross again in the future.

    Christian Magsisi

    Sports Technology Executive & Angel Investor

  • Fawad is able to take ideas from conception to fruition always making sure to deliver them even earlier than expected. What has impressed me most is Fawad's ability to capture the emotion- evoking story in every design and animation he puts together. He is able to both give and take constructive feedback and always goes the extra mile to ensure everyone is happy with the finished product. I feel very fortunate to have had the chance to work directly with him. He is an asset to any company and will certainly have an impact on this industry.

    Shiera Rovillard

    Principal Designer, global ai platform

  • If you want someone that's dedicated, hard-working, a perfectionist, who has high design standards and executes on time and with the best quality, there is no one like Fawad. In the time that I've known Fawad, he has produced amazing design: websites, video, brand identities of the highest quality, with very positive engagement and strong results. I would not hesitate to work with Fawad in a heartbeat! He's one of the best designers out there!

    Hessie Jones

    Strategist, Privacy Technologist, Investor

  • Fawad is one of the most thorough, detailed oriented and talented designers I've had the pleasure of working with. Frame by frame, pixel to pixel. He's apart of a rare breed of entrepreneurial designers which gives you the comfort of knowing that he's going to take initiative and make things happen...and of course make it look nice...all at the same time.

    Robleh Jama

    Founder @ Boom, Ex-Shopify, Co-Founder of the Shop App

  • Fawad's capabilities are in the results of his work. Having hired Fawad on multiple occasions for projects that offer tight timelines and at times limited content for creation the result is always fresh, eye catching and on theme. Fawad is able to appreciate the client's requirements large or small and work to timelines in a professional and efficient manner. A true industry professional.

    John Cameron

    Emmy Award winning founder of META Productions, Director + VFX Supervisor

  • I’ve had the pleasure of working with Fawad, and I can confidently say he is one of the most technically talented designers I’ve ever collaborated with. His ability to approach complex challenges with innovative, user-centric solutions consistently sets him apart.


    Beyond his design expertise, Fawad demonstrates exceptional leadership skills. He has a natural ability to inspire and guide teams, fostering an environment where creativity and excellence thrive. Whether mentoring teammates or driving high-stakes projects, his leadership is both effective and empowering.


    What truly sets Fawad apart is his dedication to pushing the craft of design. He is always dissatisfied with the status quo and constantly seeks opportunities to elevate design standards, explore new techniques, and deliver work that creates meaningful impact. Fawad is a leader and a visionary who raises the bar for everyone around him.

    Eugene Joe

    Director Of Product Design, mlse

  • There are a select few individuals I have encountered that rival the work ethic that Fawad exhibited during our time working together. This leadership quality is infectious and became a core trait of our design team that Fawad helped to create. The constant drive to push the boundaries of our team's capabilities was matched only by the relentless passion to achieve our clients goals through design. It was a pleasure to work with Fawad and sincerely hope our paths cross again in the future.

    Christian Magsisi

    Sports Technology Executive & Angel Investor

  • Fawad is able to take ideas from conception to fruition always making sure to deliver them even earlier than expected. What has impressed me most is Fawad's ability to capture the emotion- evoking story in every design and animation he puts together. He is able to both give and take constructive feedback and always goes the extra mile to ensure everyone is happy with the finished product. I feel very fortunate to have had the chance to work directly with him. He is an asset to any company and will certainly have an impact on this industry.

    Shiera Rovillard

    Principal Designer, global ai platform

  • If you want someone that's dedicated, hard-working, a perfectionist, who has high design standards and executes on time and with the best quality, there is no one like Fawad. In the time that I've known Fawad, he has produced amazing design: websites, video, brand identities of the highest quality, with very positive engagement and strong results. I would not hesitate to work with Fawad in a heartbeat! He's one of the best designers out there!

    Hessie Jones

    Strategist, Privacy Technologist, Investor

  • Fawad is one of the most thorough, detailed oriented and talented designers I've had the pleasure of working with. Frame by frame, pixel to pixel. He's apart of a rare breed of entrepreneurial designers which gives you the comfort of knowing that he's going to take initiative and make things happen...and of course make it look nice...all at the same time.

    Robleh Jama

    Founder @ Boom, Ex-Shopify, Co-Founder of the Shop App

  • Fawad's capabilities are in the results of his work. Having hired Fawad on multiple occasions for projects that offer tight timelines and at times limited content for creation the result is always fresh, eye catching and on theme. Fawad is able to appreciate the client's requirements large or small and work to timelines in a professional and efficient manner. A true industry professional.

    John Cameron

    Emmy Award winning founder of META Productions, Director + VFX Supervisor

  • I’ve had the pleasure of working with Fawad, and I can confidently say he is one of the most technically talented designers I’ve ever collaborated with. His ability to approach complex challenges with innovative, user-centric solutions consistently sets him apart.


    Beyond his design expertise, Fawad demonstrates exceptional leadership skills. He has a natural ability to inspire and guide teams, fostering an environment where creativity and excellence thrive. Whether mentoring teammates or driving high-stakes projects, his leadership is both effective and empowering.


    What truly sets Fawad apart is his dedication to pushing the craft of design. He is always dissatisfied with the status quo and constantly seeks opportunities to elevate design standards, explore new techniques, and deliver work that creates meaningful impact. Fawad is a leader and a visionary who raises the bar for everyone around him.

    Eugene Joe

    Director Of Product Design, mlse

Design Philosophy

Design Philosophy

Design encompasses a deep understanding of markets and a thorough knowledge of user needs. It requires prioritizing key tasks that lead to significant outcomes while fostering creativity. The process is iterative, involving continuous refinement of ideas until they are fully realized. Constructive feedback, both given and received, is vital for encouraging collaboration and improving the design process. Ultimately, design is a multifaceted discipline that combines various elements to achieve meaningful results.

Design encompasses a deep understanding of markets and a thorough knowledge of user needs. It requires prioritizing key tasks that lead to significant outcomes while fostering creativity. The process is iterative, involving continuous refinement of ideas until they are fully realized. Constructive feedback, both given and received, is vital for encouraging collaboration and improving the design process. Ultimately, design is a multifaceted discipline that combines various elements to achieve meaningful results.

Design Philosophy

Design encompasses a deep understanding of markets and a thorough knowledge of user needs. It requires prioritizing key tasks that lead to significant outcomes while fostering creativity. The process is iterative, involving continuous refinement of ideas until they are fully realized. Constructive feedback, both given and received, is vital for encouraging collaboration and improving the design process. Ultimately, design is a multifaceted discipline that combines various elements to achieve meaningful results.

My Strengths

My Strengths

My Strengths

Product Thinking

Product Thinking

Product Thinking

Interaction & visual design

Interaction & visual design

Interaction & visual design

Purposeful Decision-Making

Purposeful Decision-Making

Purposeful Decision-Making

Adaptability & Flexibility

Adaptability & Flexibility

Adaptability & Flexibility

Collaboration & Communication

Collaboration & Communication

Collaboration & Communication

Discplined Design

Discplined Design

Discplined Design

There’s nothing quite like the simplicity of paper and pencil to spark creativity and bring ideas to life. This is where the journey begins.

There’s nothing quite like the simplicity of paper and pencil to spark creativity and bring ideas to life. This is where the journey begins.

The image featured at the top of the about us page #2
The image featured at the top of the about us page #2
The image featured at the top of the about us page #2

Full Stack

Full Stack

Design Leader

Design Leader

leadership

Cultivate happy and successful teams by fostering creativity and innovation where designers can produce their best work. Grow best-in-class design teams.

Cultivate happy and successful teams by fostering creativity and innovation where designers can produce their best work. Grow best-in-class design teams.

leadership

Cultivate happy and successful teams by fostering creativity and innovation where designers can produce their best work. Grow best-in-class design teams.

mentorship

Go-to strategies to encourage open collaboration, offer continuous learning, career development and alrecognize and reward excellence always.

Go-to strategies to encourage open collaboration, offer continuous learning, career development and alrecognize and reward excellence always.

mentorship

Go-to strategies to encourage open collaboration, offer continuous learning, career development and alrecognize and reward excellence always.

Strategy & vision

Establish design vision and strategy with key stakeholders and leaders. Translate business goals into impactful design solutions that meet user needs.

Establish design vision and strategy with key stakeholders and leaders. Translate business goals into impactful design solutions that meet user needs.

Strategy & vision

Establish design vision and strategy with key stakeholders and leaders. Translate business goals into impactful design solutions that meet user needs.

Advocacy & culture

Champion the importance of design and user experience, experimentation, learning, and cross-functional collaboration. Staying current on trends.

Champion the importance of design and user experience, experimentation, learning, and cross-functional collaboration. Staying current on trends.

Advocacy & culture

Champion the importance of design and user experience, experimentation, learning, and cross-functional collaboration. Staying current on trends.

process & optimazation

Define and refine design processes and workflows, establish KPI's and metrics for performance and user impact, streamline design operations.

Define and refine design processes and workflows, establish KPI's and metrics for performance and user impact, streamline design operations.

process & optimazation

Define and refine design processes and workflows, establish KPI's and metrics for performance and user impact, streamline design operations.

collaboration

Work with cross-functional teams, including designers, engineers, and product managers. Partner with external teams. Represent design across all channels.

Work with cross-functional teams, including designers, engineers, and product managers. Partner with external teams. Represent design across all channels.

collaboration

Work with cross-functional teams, including designers, engineers, and product managers. Partner with external teams. Represent design across all channels.

discplined design

Systematic approach to creating products that solve user problems while meeting business goals and outcomes.

Systematic approach to creating products that solve user problems while meeting business goals and outcomes.

discplined design

Systematic approach to creating products that solve user problems while meeting business goals and outcomes.

progression

Get things done, period. Review progress often and iterate without impacting timelines. Have fun while you're at it.

Get things done, period. Review progress often and iterate without impacting timelines. Have fun while you're at it.

progression

Get things done, period. Review progress often and iterate without impacting timelines. Have fun while you're at it.

Pro Experience

Pro Experience

Design Director / Owner

NspireDesign

Design Director / Owner

NspireDesign

Design Director / Owner

NspireDesign

Over the past 15 years, I have had the privilege of providing value through design to numerous organizations in the telecom, entertainment, and technology sectors. My areas of expertise encompass strategy, design direction, leadership, and execution.

SHIPPED:

250+ Videos

SHIPPED:

250+ Videos

SHIPPED:

250+ Videos

SHIPPED:

Many brands

SHIPPED:

Many brands

SHIPPED:

Many brands

HIGHLIGHTS:

Entrepreneur

HIGHLIGHTS:

Entrepreneur

HIGHLIGHTS:

Entrepreneur

HIGHLIGHTS:

Leadership

HIGHLIGHTS:

Leadership

HIGHLIGHTS:

Leadership

Staff Designer

Mlse

Staff Designer

Mlse

Staff Designer

Mlse

I led an initiative in collaboration with Sportsnet and the NHL to develop an innovative fan experience focused on advanced statistics. This project involved leading the design effort from concept to delivery, aiming to enhance how fans engage with and consume detailed game data.

SHIPPED:

1 product

SHIPPED:

1 product

SHIPPED:

1 product

SHIPPED:

brand design

SHIPPED:

brand design

SHIPPED:

brand design

HIGHLIGHTS:

NHL

HIGHLIGHTS:

NHL

HIGHLIGHTS:

NHL

HIGHLIGHTS:

Interactive

HIGHLIGHTS:

Interactive

HIGHLIGHTS:

Interactive

Lead Designer

Mlse

Lead Designer

Mlse

Lead Designer

Mlse

Designed fan experience for enjoying sports at the comfort of your home. Expanded the product design team from three to six. MLSE became the first to offer this innovative experience, setting a new standard for fan engagement.

SHIPPED:

3 products

SHIPPED:

3 products

SHIPPED:

3 products

SHIPPED:

workshops

SHIPPED:

workshops

SHIPPED:

workshops

HIGHLIGHTS:

leadership

HIGHLIGHTS:

leadership

HIGHLIGHTS:

leadership

HIGHLIGHTS:

Grow design team

HIGHLIGHTS:

Grow design team

HIGHLIGHTS:

Grow design team

Instructor

Centennial College

Instructor

Centennial College

Instructor

Centennial College

Teaching the next generation of designers product and motion design including building discipline, learning how to communicate in design, understanding the importance of opportunities, and progressing in design.

SHIPPED:

motion design classes

SHIPPED:

motion design classes

SHIPPED:

motion design classes

SHIPPED:

product design classes

SHIPPED:

product design classes

SHIPPED:

product design classes

HIGHLIGHTS:

teach discpline

HIGHLIGHTS:

teach discpline

HIGHLIGHTS:

teach discpline

HIGHLIGHTS:

constructive feedback

HIGHLIGHTS:

constructive feedback

HIGHLIGHTS:

constructive feedback

Lead Designer

Wavefront

Lead Designer

Wavefront

Lead Designer

Wavefront

Began as a solo senior product designer and successfully expanded the product design team to five members. Conducted strategy meetings with executive stakeholders and guided the design team in developing a new user experience for a prominent mortgage company.

SHIPPED:

1 product

SHIPPED:

1 product

SHIPPED:

1 product

SHIPPED:

workshops

SHIPPED:

workshops

SHIPPED:

workshops

HIGHLIGHTS:

leadership

HIGHLIGHTS:

leadership

HIGHLIGHTS:

leadership

HIGHLIGHTS:

Build Design team

HIGHLIGHTS:

Build Design team

HIGHLIGHTS:

Build Design team

Sr. Motion Designer

Bell media

Sr. Motion Designer

Bell media

Sr. Motion Designer

Bell media

Created captivating and dynamic motion graphics and animated videos for prestigious clients such as the Discovery Channel, the Juno Awards, the Olympics, and other Bell Media broadcast assets. Collaborated closely with producers and directors to achieve these projects.

SHIPPED:

Broadcast Videos

SHIPPED:

Broadcast Videos

SHIPPED:

Broadcast Videos

SHIPPED:

Brand design

SHIPPED:

Brand design

SHIPPED:

Brand design

HIGHLIGHTS:

Olympics

HIGHLIGHTS:

Olympics

HIGHLIGHTS:

Olympics

HIGHLIGHTS:

Discovery channel

HIGHLIGHTS:

Discovery channel

HIGHLIGHTS:

Discovery channel

Education

Education

Bachelor of Design (Bdes)

Bachelor of Design (Bdes)

Bachelor of Design (Bdes)

York university

York university

York university

Toronto, Canada

Toronto, Canada

Toronto, Canada

In the realm of complexity, every project becomes an adventure.

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